2.9 KiB
2.9 KiB
G2
Kick off Call
- How can I be helpful for the first week?
- Launched by September 14th
- Full launch
- Lots of internal teammates who are anxious to kick the tires
- New CED & Marketing Manager - Erin Boyd
- Liz is project manager for product
- She is the tech POC
- Travis is tech person
- Tori is UX designer
- Michelle is PM for myG2
- Katlin to manage kickoff, then Erin will take over
- After Erin takes over, Katlin will be strategic vision
- Long term goal: public facing certification - 2023 at the earliest
- Embedding the university into the help widget
- Slight design changes might need to happen
Concerns? None, Mitch and Jordan need to do salesforce piece
They feel like this has been talked about for a longtime. Just waiting for a GO signal.
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Salesforce integration
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Launch with 9 courses
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Back to my courses should go to dashboard on all courses
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Header: Remove completey, everything should move up
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LX: change header to grey
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Remove header in Templates
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Remove events from Homepage
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Remove two buttons on homepage
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Marketo - workflows? What data into marketo that can come from salesforce?
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Update ILT Reg Page
- Register Button Copy > Learn More
- https://TBD.TBD.com
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Remove Learning Paths from Templates (Homepage + Subnav)
Meeting with Meesha & Sara re: Workato
* Meesha's Goal - best way to implement Northpass?
* Best Practices - What's going to work for them?
* Ideal usage of Data?
* Someone engages with that piece of content
* Marketo Tracks a course completion - Success!
* Katlin also wants to trigger an email for someone that starts a course but doesn't complete
* Lofty goals? Not yet, most will be on the marketo side
* Setup customer MQL
10/03/2022
- Make lessons on cards clickable - should enter course overview page.
- CTA button on overview page - back to courses?
- On homepage too: add sub navigation - home, dashboard, catalog
- Keep subnav on /app/dashboard and add it to home page.
- Chat icon in G2 was overlapping with the continue buttons
- Number of enrollments is higher than expected (they expected 100)
- They are happy with click throughs but active leaners is lower than expected
- They are moving the university to their CS nurture stream
- Series of emails from Marketing to customers first 90 days
- Something like "hey! You've been accepted to G2 university"
- Specific Course recommendations during onboarding
- "you're about to launch your first campaign, try this course"
- G2 Reports is every quarter, they will push during report season on specific courses
- #5746b2 <-- G2 Purple
- Start providing best practices for certifications <-- Katlin
- Erin to take over content & overall admin responsbilities
- Certifications Launch in Q2 of 2023, maybe end of Q2 (April)
- First Certifications Discussion Mid December to plant seed